Advocacy
M: Berry Household Farms goals to show that farming is each “cool” and important throughout generations. How does your loved ones’s legacy of sustaining generational farming and constructing wealth affect your mission to embody the importance and “coolness” of farming and ranching?
Cedric: Our goal was to sort of let our technology and the generations coming behind us see that when you do it in a wise means, it’s not as a lot onerous work because it was once — and it’s really enjoyable.
when my dad and his siblings have been rising up…after they [worked the farm], it was sort of like chores…they needed to do it, and everyone needed to get away from it as a result of it was onerous work.
However taking a look at Georgia — which, for one, is an agricultural state, and that’s [the industry] the place loads of the cash is pumped into — with this, I suppose you possibly can say, newfound development or motion [to return to landstewardship], the cash is there, the assistance is there. So, when you take a look at it from a unique perspective, equivalent to, “okay, everyone needs to be a enterprise proprietor or entrepreneur, and farming is not any completely different, I’m a enterprise proprietor filling a necessity and assembly a requirement”, you possibly can flip [farming] right into a enterprise and model it on the identical time. It’s sort of extra thrilling than pondering of it as only a chore.
I’m hoping that at some point our youngsters get slightly extra concerned. My grandfather (Curtis Berry) began along with his father, after which, after all, with my dad (Aubrey Berry) and all of his siblings rising up, they sort of needed to work issues. My grandfather acquired to the place he didn’t [have to] do as a lot anymore. He at all times did one thing, however he didn’t do as a lot, and my grandmother at all times stated she needed to see one thing achieved [with keeping the farm going]. Then my uncle (Lamar) acquired again into [daily farm work] round 2008, after which my dad joined in with him a few years later, and we at all times helped. We noticed the chance, like, “hey, that is what our household does” so [my cousin] Tony and I acquired collectively and we jumped in, too!
