Animals don’t know industry standards. They don’t understand audits, quality systems, or testing protocols. What they experience is much simpler: how they feel each day.
Around the world, millions of dogs, cats, and horses are given supplements as part of daily care. Their people are responding to real needs — supporting calm during stressful moments, maintaining comfort and mobility, and helping animals age with greater ease.
While those outcomes are what supplements are designed to deliver, there’s a deeper layer of work that helps make them possible. For the past 25 years, the National Animal Supplement Council (NASC) has worked behind the scenes to elevate the quality of animal health and nutritional supplements by establishing clear guidance for how these products are manufactured, labeled, and marketed.
The most visible result of that work is the NASC Quality Seal. Found on thousands of products, the Seal signals that a supplement supplier has passed a comprehensive third-party audit and maintains ongoing compliance with rigorous NASC requirements. It isn’t a marketing badge or a shortcut — it reflects real systems and real accountability.
Animals will never notice a Quality Seal on a label, but they benefit from what it represents: consistency, transparency, and care built into every step of the process. For animal owners, it provides confidence when choosing supplements — especially during periods of stress, increased physical demand, or the challenges that come with aging.
Through guidance, education, and accountability, NASC helps member companies understand what’s expected and how to meet the highest quality standards in the industry. Those efforts ripple outward, shaping products animal owners trust and animals rely on as part of everyday routines.
After 25 years, NASC’s impact isn’t measured in programs or milestones. It’s found in quieter moments — the dog that settles more easily, the cat that moves with a little less effort, the horse that finds his stride again. This anniversary is a reminder that when care is intentional and standards are high, animals feel the difference — even if they never know why.
